Category Archives: Learning Technology

Chief Learning Officer magazine – Merrill Lynch: Bullish on Mobile Learning

Chief Learning Officer magazine – Merrill Lynch: Bullish on Mobile Learning

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Posted by on July 22, 2009 in Learning Technology



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Posted by on July 11, 2009 in Learning Technology


Mobile Learning in corporate training.

The buzz surrounding the corporate mobile learning grows louder with each day.Training in industries is a continuous process mainly due to two reasons.(Just-In-Time Training to busy associates on the move)

1. There  is always a mismatch between industry needs and education system’s output. 

Despite adequate funds, inefficient systems have resulted in high illiteracy and shortage of skilled resources. Hence industries need to train their resources on continuous basis. Also the quality of resources is a concern. This calls for adaptable and evolving training course.

2. Each industry needs to continuously innovate, in terms of technology or products or strategies or business models. But implementing innovation today may require making major organisation changes. For example, implementing an innovation could mean making changes to employee training programme and company procedures.

For e.g. A business model innovation entails getting everyone to understand the new way of making money.

One can go on innovating but the circle would not be complete without customer feedback. Also an adaptive method would make the implementation fruitful.

 Mobile learning can help in meeting the challenges to make this continuous learning and training effective especially in the corporate environment for the busy managers.

M-Learning would perform following:

  • Deliver Learning
  • Conduct Assessments/Evaluation
  • Provide access to performance analysis
  • Foster communication/collaboration
  • Powerful data collection tool

Tests, quizzes, surveys, polls, certifications, learning, audio-visuals can be taken on mobile phones at anytime, anywhere.

Reports says “Windows Mobile devices gained market share in 2000 and have been challenged by the RIM BlackBerry in the corporate and government sector. Now that instant communications are available through cellular and/or wireless networks, a whole new world of opportunities for mobile learning has opened. The iPhone has also demonstrated a great user experience and has thus raised the bar for others. In many cases, mobile access may be the first choice of learners.”

 Some of organisations who have implemented mLearning are Merill Lynch, Sun Learning Services, Chrysler, Microsoft, 3com, Valero Energy, Capital One. This is growing at substantiate rate, according to market research conducted by Ambient Insight LLC it is estimated that corporate and business expenditure for mobile learning products and services in US alone will reach over $246.9 million by 2011.

 User Experience:

“I trained as a chef when I was 15 years old and if I had taken a book into the kitchen somebody would have hit me with something quite heavy probably and there would be a degree of ridicule… there are times nowadays when guys are doing complex stuff with boilers, highly dangerous stuff with gas and you’ve got to know what you’re doing.  If you’re not sure … something like this has to be a good thing. I don’t think you would be laughed off site.”

“I it  found more effective because of its ease of use and interactivity and because its easy and understandable”

“I think this kind of aid is innovative and made learning enjoyable”

 To it there are disadvantages also, some concerns that we often hear are:

  • “my connection is too slow, it takes too long to download the information”
  • “the processors on those machines are too slow, i need a real machine to take the full course”
  • “Is this for all kind of phones? or I need a high end phone?”
  • “cost of connectivity is still present”
  • “Are there common applications for smart phones, blackberries, windows phones, iPhone, Androids??”

We understand all the concerns and challenges, they are valid IF we simply try to shove the current e-learning technology onto mobile devices. There is some re-engineering required on mobile technology to built ubiquitous applications.

Wherein mobile applications are independent of

  • screen size
  • key codes
  • mobile platform
  • framework
  • memory size.

We need a technology to make applications without above dependencies, easy to distribute, cost effective and customizable.

It is clear and proven fact that mobile technology used within appropriate pedagogical frameworks offers many educational benefits.

Drona-  A complete mobile authoring-distributing-analysing system

Drona- A complete mobile authoring-distributing-analysing system

In the next blog, I will explore more about some of the tools and its features which cater to corporate mLearning need.


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Posted by on July 11, 2009 in Learning Technology


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